Invisible Friends is made up of 5,000 animated characters by Markus Magnusson that quickly became one of the most recognizable and beloved projects in the web3 space.

After their initial NFT project launch, Invisible Friends has gone on to expand to a collaboration with Kith, 3D animations, IRL community events, and more. This physical toy launch was the next step in their continued journey to bring high-quality collectibles to everyone.